The 'Nature' juice brand is a unique and innovative take on beverage design. Inspired by the beauty of nature, the designers have used green and white as the main colors to evoke a sense of freshness and purity. The brand name and sizzle illustration are expressed in a moderate and restrained manner, creating intrigue and drawing attention to the product.
One of the standout features of the 'Nature' juice brand is its mold design. The slim waist of the bottle allows for a comfortable grip, making it easy to pour with just one hand. To enhance the aesthetics and establish a strong design identity, the top of the mold is adorned with an engraved pattern of fresh leaves, perfectly complementing the brand name 'Nature'.
Not only does the 'Nature' juice brand excel in design, but it also prioritizes sustainability. The use of PET (Polyethylene terephthalate) for the bottle material ensures durability and recyclability. By opting for a lighter PET bottle, the brand contributes to resource conservation and environmental improvement.
Measuring at 88.7 mm x 316 mm, the 'Nature' juice brand is designed to fit seamlessly into your lifestyle. Whether you're enjoying it at home, on the go, or at a social gathering, this refreshing beverage is sure to make a statement.
The 'Nature' juice brand was conceptualized and brought to life by the talented Woongjin Food Design Team in South Korea. The project commenced in March 2012, and since then, it has garnered recognition and acclaim for its exceptional design.
A recipient of the Iron A' Design Award in 2012, the 'Nature' juice brand has been recognized for its well-designed, practical, and innovative packaging. This prestigious award celebrates creations that meet professional and industrial requirements, integrating industry best practices and competent technical characteristics.
Experience the refreshing blend of design and nature with the 'Nature' juice brand. Indulge in the pure flavors and let the beauty of nature inspire your senses.
Project Designers: Woongjin Food Design Team
Image Credits: Woongjin Food Design Team
Project Team Members: jin-gue CHOI, sang-hee LEE, in-sung HEO, shinyoung BACK, you-na LEE
Project Name: Nature
Project Client: Woongjin Food Design Team